The World Wide Web didn’t come along for two more years. Steve Wilhite invented the GIF format, and it has survived since 1987 in essentially the same form. GIF (Graphics Interchange Format) is an image file that can hold multiple images, which can then be animated, much like a flipbook. Tips for making your GIFs higher quality. ![]() You will also learn how to make a high-quality GIF, and we’ll review several of the best GIF creation tools. And we’ll show you how to use your GIFs on social networks from your PC or phone. In this article, we’ll explain how to make a GIF in a number of ways, including with Photoshop and iPhone. Using GIFs to explain facts or liven up statistics can be a vital component of your overall social strategy. But they can also draw attention to something, such as a product or brand attribute.Īnimated GIFs can also help your audience understand your data and concepts. They are used to express emotion, reaction, and personality. These short, frequently humorous, looping, silent, animated clips are easy and often free to make. Get Your GIF OnĮxcited to take advantage of the impending Outlook update? Check out our article on using animated GIFs in email campaigns and learn the methods and tools you need to know to put animated GIFs to work for your email program.GIFs are a great way to increase social media engagement by drawing attention to your social posts. On top of more recent changes like adding media query support to Outlook apps, SVG support, and fixing web font issues, the addition of animated GIFs to desktop Outlook showcases Microsoft’s determination to make the Outlook family of apps first-class email clients. We’re happy to see such a prominent email client support one of email marketers’ favorite tools.
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